A supplier sends you a quote that says: FOB Toronto. Another says: Freight prepaid. A third quotes: DDP your warehouse. They may all be talking about getting the same product from Point A to Point B, but those few letters can dramatically change who arranges transportation, who pays for it, who is responsible if something goes wrong, and what costs ultimately land on your invoice. In food and beverage sourcing, freight is rarely just a line item. It affects landed cost, margins, inventory planning, delivery timing and sometimes whether one supplier is actually more competitive than another. The challenge is that terms such as FOB, prepaid, collect, EXW and DDP are often used together - and sometimes used incorrectly. Here’s how to understand what they mean and, more importantly, how they relate to one another.
Many freight misunderstandings happen because two separate concepts get mixed together.
This is addressed by delivery terms such as:
This is addressed by terms such as:
They are related, but they are not the same thing.
A seller can pay the carrier while the buyer carries the transportation risk, for example.
That is why a statement such as “freight prepaid” does not necessarily tell you who is responsible if the shipment is damaged in transit.
FOB formally stands for Free On Board.
Under the Incoterms® rules, FOB is intended for sea and inland-waterway transportation. The seller is responsible for getting the goods to the named port and loading them aboard the vessel selected by the buyer.
Once the goods are on board, the risk transfers to the buyer.
The buyer then generally assumes responsibility for the main transportation from that point.
In domestic North American trade, you may also encounter:
The seller's delivery responsibility generally ends when the goods are handed over to the carrier at the shipping point.
The buyer typically assumes transportation risk from there.
The seller generally remains responsible for the shipment until it reaches the named destination.
This is why FOB Origin and FOB Destination should not automatically be treated as the same thing as the international Incoterms® FOB rule.
If a quote simply says “FOB Toronto,” ask what the supplier actually means.
FCA - Free Carrier is often more appropriate than FOB when goods are being transported by truck, rail, air or multimodal transportation.
With FCA, the seller delivers the goods to the buyer's nominated carrier at an agreed location.
FOB, by contrast, is specifically intended for goods loaded aboard a vessel.
So if you're buying pallets of ingredients from an Ontario supplier and they're being picked up by truck, FCA may describe the transaction more accurately than FOB, even if people in the industry casually use FOB.
The important thing is not just the acronym. It is making sure both parties understand exactly where delivery occurs and when responsibility transfers.
These terms primarily tell you who pays the carrier.
The seller or shipper pays the freight carrier.
That does not automatically mean the seller bears the transportation risk for the entire journey.
The buyer or receiver pays the freight carrier.
Again, this primarily tells you who pays the freight bill - not necessarily when risk transfers.
The seller pays the freight carrier initially, then adds the freight charge to the buyer's invoice.
For example:
Product: $5,000
Freight: $450
Invoice total: $5,450
The supplier handled the freight payment, but the buyer ultimately paid the transportation cost.
This is common because it can be easier for a supplier to arrange transportation while still passing the freight cost through to the buyer.
The buyer pays the carrier directly but is permitted to deduct the agreed freight amount from the supplier's invoice.
It is less intuitive than prepaid-and-add, so buyers should make sure the arrangement is clearly documented before shipment.
Sometimes neither the supplier nor the receiving location is directly paying the transportation charge.
With Third-Party Freight Billing, the freight invoice goes to another party.
That might be:
This arrangement is particularly common when companies negotiate their own transportation rates or manage logistics centrally.
Incoterms® help define the responsibilities of buyers and sellers in commercial shipments.
One of the easiest ways to understand them is to think of them as a progression of seller responsibility.
The seller makes the goods available at its facility or another named location.
The buyer generally takes responsibility from there, including transportation and many of the related formalities.
EXW places the least transportation responsibility on the seller.
Under FCA, the seller takes the additional step of delivering the goods to the buyer's nominated carrier at the agreed location and generally handles export clearance where required.
The seller arranges and pays for transportation to the named destination.
However, there is an important catch:
Risk transfers to the buyer when the goods are handed to the first carrier.
So:
Seller pays transportation farther.
Buyer assumes risk earlier.
With DAP, the seller carries the transportation risk all the way to the named destination.
With CPT, risk transfers much earlier.
CIP works similarly to CPT, except the seller also obtains cargo insurance for the buyer's benefit.
Think of it as:
CPT + insurance.
Risk still transfers when the goods are handed to the first carrier.
Both include a seller insurance obligation, but they aren't interchangeable.
CIP can be used across transportation modes.
CIF is specifically intended for sea and inland-waterway shipments.
With Free Alongside Ship, the seller delivers the goods alongside the buyer's nominated vessel at the agreed port.
Once the goods are alongside the vessel, risk transfers to the buyer.
The difference is essentially where the handoff occurs:
FAS: alongside the vessel.
FOB: loaded aboard the vessel.
Under Cost and Freight, the seller pays transportation to the named destination port.
However, risk transfers to the buyer once the goods are loaded aboard the vessel at the port of origin.
That means the point where cost responsibility changes can be different from the point where risk responsibility changes.
They are very similar, but:
CFR: seller pays freight.
CIF: seller pays freight and provides required insurance.
CIF requires the seller to arrange and pay for freight to the named destination port and provide specified cargo insurance.
However, risk transfers to the buyer once the goods are aboard the vessel at origin.
That distinction matters.
The seller may still be paying transportation costs even though the transportation risk has already transferred to the buyer.
With Delivered at Place, the seller bears the transportation cost and risk of getting the goods to the named destination.
The goods arrive ready for unloading.
The buyer generally handles:
With DAP, the buyer unloads.
With DPU, the seller unloads.
DPU goes one step further than DAP.
The seller transports the goods to the destination and unloads them.
The buyer generally remains responsible for import clearance and applicable duties and taxes.
DPU is unique because it is the Incoterms® rule where the seller is specifically responsible for unloading at destination.
DDP places the greatest overall responsibility on the seller.
The seller generally handles:
The goods are delivered to the named destination ready for unloading.
DAP: buyer handles import clearance and duties.
DDP: seller handles them.
DPU: seller unloads, but buyer generally handles import formalities and duties.
DDP: seller handles import formalities and duties, but generally does not unload.
A simplified way to remember the progression is:
EXW
Buyer takes on most responsibility very early.
↓
FCA
↓
CPT / CIP
Seller pays transportation farther, but risk transfers earlier.
↓
DAP
Seller carries risk to destination; buyer unloads.
↓
DPU
Seller carries risk to destination and unloads.
↓
DDP
Seller carries responsibility through delivery and import clearance/duties.
That is not a substitute for the full Incoterms® rules, but it gives buyers a useful framework for understanding how the terms relate.
Imagine two ingredient suppliers quote:
$2.10/kg EXW
$2.25/kg DDP your facility
At first glance, Supplier A looks cheaper.
But your actual comparison isn't:
$2.10 vs $2.25
It is:
Supplier A product cost + pickup + freight + brokerage + customs + duties + insurance + other transportation costs
versus
Supplier B delivered cost.
This is why procurement teams should compare landed cost, not simply unit price.
A lower quoted product price does not necessarily mean a lower sourcing cost.
Before accepting a supplier quote, make sure you can answer:
The more precisely these details are documented upfront, the less room there is for an expensive misunderstanding later.
Freight terminology can look like a collection of acronyms, but the questions underneath it are straightforward:
Who gets it there?
Who pays?
Who carries the risk?
Where does responsibility change hands?
Understanding those four things makes it much easier to compare suppliers fairly and calculate the true cost of sourcing.
At Surch Foods, we're building a more structured way for food industry buyers to understand not only what a supplier sells, but also how that supplier works - including order requirements, distribution, logistics, freight terms, capabilities and other information that helps determine fit before the first conversation.
Because finding a supplier is only the first step.
Finding one that actually fits your requirements is what makes sourcing work.