We’re proud to announce a new feature designed to help suppliers stand out and help buyers shop with confidence. The Canada Flag Icon is now available on Surch Foods product pages. This visual badge identifies products that are produced in Canada, giving buyers a quick, trustworthy way to discover items made locally. It’s one more way Surch is helping suppliers showcase what makes their products valuable and helping buyers make smarter sourcing decisions.
Made in Canada means the last substantial transformation of the product occurred in Canada. The Canadian Flag Icon can appear on any product where the final transformative step such as blending, baking, packaging, fermenting, or freezing occurs in Canada.
This isn’t just about where the ingredients come from. It’s about where your product is made, crafted, or finished. That final step is what buyers care about most when they ask, “Is this Canadian-made?”
In today’s market buyers are more selective than ever when choosing products. Whether they're working with government-funded programs, managing retail shelf sets, or simply aiming to support Canadian suppliers, origin matters.
By activating the Canada Flag Icon:
If your product qualifies, enabling the icon is easy:
To maintain trust and compliance, please only use the Canada Flag Icon if your product meets the eligibility. If you’re unsure, ask yourself: Was the final production step completed in Canada? If the answer is yes, toggle it on and let your product shine.
At Surch, we’re all about visibility and transparency. This icon helps buyers discover more of what they’re looking for and helps Canadian suppliers get the attention they deserve.
If your products are proudly made in Canada, let it show.
Toggle on the Canada Flag Icon today and stand out where it counts.