I’ve been channelling my talents into sales and promotions of natural food products, freelancing with Harmless Harvest and other standout brands through XM agencies. I’m a natural communicator—whether connecting with people at trade shows, festivals, or intimate gatherings, I thrive in fast-paced, high-energy environments. Let’s say shyness isn’t in my vocabulary. I’m passionate about bringing brands to life, building genuine global connections, and creating memorable experiences. While I’m currently active in the XM space, I’m looking to land a solid, long-term role where I can bring my energy, creativity, event planning, and administrative skills to a team that values authentic engagement and strong brand presence. Oh, and I’m a proud foodie!

Amanda DeVries has spent 19 years mastering the art and science of food packaging design that actually sells. As the founder of Eye Candy Design, she partners with CPG brands to create visual identities, brand strategy and packaging systems that win shelf space and move product. Specializing in ethnic and heritage food brands, Amanda is passionate about rewriting the "exotic" narrative in food packaging, creating designs that help authentic products feel at home in any aisle. Her client portfolio spans condiments, beverages, dairy, snacks, and more, with products on shelves across North America. Her philosophy? Great packaging should feel like a guide for consumers, not a barrier. Amanda's work has been recognized with a 2025 Canadian Printing Award, and her designs have helped clients recoup their design investment in as little as three months of sales. When she's not in design mode, she's exploring flavour, her favourites include carnitas, kimchi, and tiramisu.

I bring over 17 years of hands-on experience across retail, manufacturing, and product development to help food brands turn ideas into scalable, retail-ready products. My background spans bakery operations, private label product development and manufacturing R&D from early concept and formulation through scale-up, production, and launch. I’ve worked inside test kitchens, manufacturing plants, and national retail programs, which gives me a practical understanding of what it takes to move a product from bench to shelf without losing quality, integrity, or feasibility. I specialize in R&D and private label development, helping brands and manufacturers navigate formulation, ingredient sourcing, process development, cost optimization, and commercialization challenges. I bridge the gap between creativity and execution - ensuring products are not only innovative, but also manufacturable, compliant, and commercially viable. What drives my work is seeing great products succeed. I’m passionate about supporting teams through complex decisions, simplifying the path to market, and building products that are designed to scale. I’m particularly interested in projects involving early to mid-stage R&D, private label development, product optimization, scale-up support to product launch. While bakery and baked goods are my natural skill set, I am open to other opportunities in conventional and gluten free.

My name is Fernanda Ferreira and I am principal owner for Reflective Media Inc. since 1998, working with a team of designers to navigate client engagements alongside me​. As the team lead I bring a wealth of experience to every project. Throughout the years I have worked at other larger studios and directly handled companies like Ganong and Ferrero which included four Ferrero brands: Tic Tac, Pralines, Nutella Retail, and Nutella Food Services. Other notable entities include Kraft, Bush Brothers and Company, Hain Celestial, Mondelez, and Unilever. With these clients I had the unique opportunity to work on brands like: Dove, Pond’s, Dove Men+Care, Alba Botanica, Jason, Avalon Organics, Garden of Eatin’, Spectrum, Kraft, Heinz, Ore-Ida, Velveeta, Maxwell House, Halls, and Bush’s Beans. ​ Under my own banner here at RM, the range of design and print work has included national campaigns for Palm Canada for span of 7 years, producing all of the Highland Farms private label food products over a span of 5 years, Mattel, Cadbury Neilson, Dricore just to name a few. Our designers are not just creative - they are a uniquely skilled group of ​design strategists that know how to bring projects to life. Creativity in our studio is borne out by quietly listening to our clients and making sure their vision is what drives every project.